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Your new Pink 'Un

PUBLISHED: 13:42 31 July 2009 | UPDATED: 15:19 07 July 2010

Norwich City might have been relegated to League One last season but supporters from across the region can look forward to a Premier League service with fans' favourite The Pink 'Un in for some major changes.

Norwich City might have been relegated to League One last season but supporters from across the region can look forward to a Premier League service with fans' favourite The Pink 'Un in for some major changes.

The Pink 'Un, produced by Evening News and EDP publisher Archant, will still offer unrivalled coverage on Norwich City and the local footballing scene, but the brand is in for an exciting new season with new features and a new outlook on football - in order to deliver what fans want when they want it.

A new live, interactive service from all Norwich City matches will keep you bang up to date as every goal is scored, every tackle crunched and every booking dished out.

The online offering at www.pinkun.com will also give fans the chance to chat to our reporters at the game, ask them questions and engage in debate among themselves - all as the action is played out on the pitch.

The Pink 'Un will also be enhancing its online offerings as well with pre- and post-match podcasts delivering in-depth analysis while the EDP's award-winning writer Chris Lakey will continue with his unique video reports of Carrow Road goings on.

The website will also continue to keep readers informed of the latest news from Carrow Road - as well as all that is happening in the world of local football in Norfolk - while the thriving message boards give you the chance to have your say on everything football.

The aim of these changes is to provide followers of football with their news, reports and information when they want it.

The printed Pink 'Un will cease publication on a Saturday night from this season although the name is still alive and kicking and has an extremely healthy future - with an announcement about a future printed product expected shortly.

Head of sport, Richard Willner, said: “This is a hugely exciting time for the sportsdesk. We are creating new ways of following football and our new live, interactive service is already proving popular.

"We've tried it out at some of the pre-season friendlies and the numbers involved are staggering. I can only see this service going from strength to strength.

"Pink 'Un readers are clearly telling us when and how they want their information - pinkun.com regularly attracts more than 4,000,000 page impressions a month and we're delighted to see so many followers of Norfolk football joining the community being created by the Pink 'Un.

"We want to encourage as many local teams to send us their club information, match reports and news - and the beauty is that all of that information can be found in one place.

"The Pink 'Un has been a part of people's lives for many years and it is time to take the next step in its evolution."

For the very best Norwich City news and views log onto www.pinkun.com

* Keep your eyes peeled for potential exciting news about the Pink 'Un in print…watch this space.

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